Fractional Distillation slide :
When animation adds to the message

Looking back over the many years of creating custom templates and slides I have learned the following : take the time to understand the content. It is seeking to be understood. A proven method : reduce the stress of reading text and strive to use images to convey the message. A combination of both image/photo with pared-down text is most powerful, when accented by a good verbal delivery. And in this case, on-mouse-click animation was used to follow the speaker's style and rate of delivery.

A — Original slide was a series of bullet points, listing the various boiling points of crude oil and the resultant biproduct. A challenge to bring the information in a more memorable fashion for a group of students.

B — ... A superb example of motion-path animation. Each drop of crude oil travels through the distillation tower, heats up to a specific temperature and comes out on the right side as its own bullet point for the resultant product.

C — The animation has been converted to Flash for web viewing using superb software : ispring. After having tested a half dozen trial versions of various Flash to PowerPoint conversion software over many years, I'm a convert to ispring. Best software in my book. Click the play button, and activate the animation with a mouse click to see the series of processes. Animation that adds and educates - does not distract or annoy.

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