Case Study :
Government Travel Modernisation Office
Alger and Associates
Evoco
My ramblings about clip-art, that ubiquitous freely available source of vector artwork. Not recommended if you want to keep the quality of your multimedia material above the norm. Nothing wrong with it, if you know how to modify it and its colours, and keep them all within the same graphic style throughout your slide deck. Not many users bother. Unfortunately.
A + B + C
Fuse Communications approched me with a problem slide. It (A) was wallpapered with colourful clip-art! But it was a favourite slide for explaning a complex process within an organisation. After much discussion and a few drafts, we came up with a stunning solution, involving some animation, reduced text, and quality imagery. One concept per slide (C), and a few different print versions. Amazing what you can do given time and a bit of imagination.
D
A few examples of vector imagery, custom designed for a specific client. All the same graphic style, all within the client's colour palette, the characters mirroring the content of each slide.
E
Another example of custom designed vector imagery, this time icons, designed by Atom Graphics for our mutual client, Evoco. Superb consistency in look and feel. "Branding".
